Catherine Garrod

Catherine is the founder of Compelling Culture, and author of Conscious Inclusion: How to ‘do’ EDI one decision at time. She is also guest lecturer for Executive MBA programmes at Cambridge Judge Business School, and published in Forbes, Fast Company and The World Financial Review.

She works with organisations to help them stay relevant, by identifying any gaps in experience for people from underrepresented and overrepresented groups. Then guides them to take action to boost the experience for colleagues, customers and communities.

Previously, Catherine led Sky to become the Most Inclusive Employer in the UK, with 80% of teams increasing their diversity.

Now as a consultant, she combines the power of listening, and employee engagement to absorb an organisation's purpose. Then provides practical actions that can be implemented today, tomorrow and the day after. And clients are seeing a 15% improvement within 18 months.

Mission

Equip people to create experiences, products and services that work better for everyone.

Decorative - diamond with blink lines

How we work together

  • It’s safe to ask questions and disagree to boost learning

  • We build with, not for as no one knows everything and never will

  • Diverse groups are involved in research, design and testing

  • Solutions are connected to work already happening

  • Disaggregated data informs the approach

  • We track progress and celebrate small wins

People and planet

Compelling Culture is proud to be a certified B Corporation. That means being part of a global community of businesses that meet high standards of social and environmental impact. Leading a global movement for an inclusive, equitable, and regenerative economy.

Brand story

So what’s behind the wonky crown and the letter C?

The wonkiness represents progress over perfection, because we want people to do one thing brilliantly (at a time).

Compelling Culture was born out of the many Cs to create organisations where people can do their best work; Connecting, Contributing, Challenging, Collaborating, Communicating. And the big one… Commercial.

Compelling Culture logo with wonky crown on the C